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This manual is particularly useful to business owners in
these countries:
Thinking About Selling Your Business?
Dear business
owner,
If you are
interested in a user friendly step by step system for
selling your business without the expensive involvement of
business brokers ...... then this is going to be the most
appropriate message you’ve ever read.
Here's
why:
There is an amazing
new DIY business sales manual available (that includes a
unique small business valuation software program)
called "How to Sell Your Own
Business".
It covers everything you need to know about successfully
preparing, valuing, marketing and selling your own business
by providing you with all the information and tools you
will need. We call the combination of the manual & the
software "the bizsale
kit".
In fact the instruction
manual contains many techniques and methods
that are used by professional business brokers.
Why?
Because the
authors themselves have decades of experience between
them as business brokers and business
valuers.
Picture being able to have the
guidance of a business valuation practitioner and
business agent revealing all their expert knowledge in
the preparing, valuing, marketing and selling of your
business. The bizsale kit will
allow you to have full and total control of your
business sale.
We have found that business owners find the sales process
both exciting and
rewarding. No one else
has the level of knowledge of your business that you do so
that actually makes you the ideal person to sell it.
Our experience is that
business owners, once provided with the bizsale kit, are in
the the best position to sell their own business and to be
successful in achieving a win-win result for both
themselves and the buyer - Plus you eliminate the
middlemen and save thousands!

Interested?
Repeatedly we
see honest business owners who have worked hard and spent
many hours in building a good business become very
discouraged when they realize that if they had been better
informed about the process of selling they could have achieved a
much better outcome.
Business owners can educate themselves using the bizsale
kit to ensure they fully maximize the selling price of
their business.
The
bizsale kit just might be the best investment you’ll ever
make!
We invite you to find out about
the
5 simple
steps that have
allowed many business owners to take full advantage of the
information that they have discovered to fully maximize the
selling price of their businesses.
Our aim is to give you all the information in
a clear,
concise manner that any business owner can follow
no matter what type of
business. All our methods and tools have been used and
tested in real sales situations by business owners,
business brokers, and accountants.
It truly is possible to
sell your own business with a great outcome - but you need
the 'know how'
to do
it.
'Know
How' is
just what this brand new business sales kit will give
you.
This is an easy 5 step system for selling
your own business without the expensive
involvement of business brokers.
Simply, every detail in this business sales kit is there
because "you asked for it". Well, not "you" really. But
business owners like yourself. They have requested a simple
to understand system to successfully prepare, value, market
and sell their own business. In fact, the bizsale kit
contains many techniques and
methods that are used by
old hand
business brokers.
The bizsales kit will
provide some of the highest quality information available
on how to sell your business for more. We will take you
through the whole process, from the very start to the final
stage of hand over, and include examples of all the
documents that you will require.
Here's a
sneak peek at what you'll discover in "How to Sell Your Own
Business":
Why timing is
vital for achieving the best price.
To sell or not
to sell - at times selling is not the best choice.
Sale
preparation is critical - we include all the necessary
check-lists.
Business
valuation - demystified.
Business
valuation program is included with simple step by step
instructions.
Establish the
correct selling price.
Why businesses
don’t sell.
Keeping it
confidential.
Buyer
psychology- what makes them tick.
Learn the
critical questions you must ask every buyer.
Powerful
marketing strategies that will have the buyers coming to
you.
How to deal
with your employees through each stage of the sale.
Terms and
conditions - it's not just about the sale price.
3 simple ways
to determine an accurate business valuation.
The
little-known ways to maximize the selling price of your
business .
5 proven steps
all business owners must follow to increase the appeal of
their business.
2 simple keys
of creating strong buyer competition.
AMAZING!
Discover in a matter of minutes how to avoid the expensive
valuation mistakes that are often made when valuing a
business.
Discover the
hidden value in your business - dont waste your time on
rule of thumb valuation methods.
4 proven
strategies for creative ways to structure a sale.
How to target
prospects without identifying you or your business.
Control the
sale and you control the confidentiality.
7 tips and
tricks to detect the time wasters - including 3 simple
questions you must ask every prospect.
How to
establish appealing terms and conditions.
90% of the
work in selling is preparation. All templates and
checklists are included.
Selling your
own business is straightforward – it’s all set out for you
in an easy to understand way.
Discover how
to increase your business value without increasing declared
profits.
Why
accountants
have been using our valuation tools and services for many
years.
REVEALED! The
hidden truth behind business sales - is that it’s easy if
you have the correct valuation tool and information to give
a buyer and their accountant.
Your secret
weapon for moving the buyer to a close.
The Bizsale
Kit should be a fully tax deductable business expense –
always check with your accountant.
And
that's just a small part of what you'll find out in "How to
Sell Your Own Business"!
buy now using our secure payment
system WITH
IMMEDIATE DIGITAL DELIVERY
![]()
If you are not quite
ready to buy the BIZSALESKIT right now - please
download our free e-book 'BUSINESS EXIT STRATEGY - THE
TOP TEN TIPS'. It contains a very condensed version of
some of the major topics contained in the complete
manual.
click here to download the free e-book
now
To have a business broker list your
business you would normally have to pay a listing fee of
around $1,200 which in most cases is non refundable,
plus a selling fee of around 11% on the first $50,000
then 5.5% after that. In addition, a professional
business valuation is anywhere from $1,200-$10,000
(fairly standard fees charged by brokers, accountants
and valuers).
Example:
If you sell a business for one hundred thousand
dollars you may pay around ten
thousand dollars in commission and valuation fees!
In
comparison, bizsale kit costs
just $USD
197.00
There
is a better way!
This is
quality, accurate information – specifically designed for business
owners to prepare, value, market and sell their own
business. It provides owners with all the information and
tools they will need. This isn't some padded out collection
of gobbledygook!
Everything is explained in PLAIN
ENGLISH. Which means
it's dead-easy to read and understand. And it's logically
laid out.
Which is why "How to Sell Your Own Business" is such a
bargain at $197.00
This is a digitally
delivered product that can be downloaded to your computer
in a flash. Which means you can be reading and discovering
all this amazing information in as little as 5 minutes from
now.
So, if
you’re thinking 'maybe I should' - please do! You simply
can’t lose.

So if you're not happy with "How to Sell
Your Own Business" - I don't expect ... or want ... to keep
your money. Just simply whip off an email to us and if I
can’t help you, I’ll happily refund your money in full (in
fact, I'd be embarrassed to keep it).
Business Owners :The Bizsale Kit should be a tax deductable
business expense.
We asked
some business experts to review the bizsale kit, here is
what they had to say:
AN ACCOUNTANT
"Valuing a business
can be a very subjective process. The business owner
invariably thinks their business is worth a small fortune
and, of course, the prospective purchaser wants to pay
nothing for it. The book and software guide you through the
process and helps to determine the appropriate valuation
method and earning multiple applicable to your business.
I found the book and software extremely valuable as not
only a guide for the small business owner, but a tool that
accountants can use to advise their clients. Accountants in
public practice are not taught how to value a business. It
is something they either pick up from a more senior member
of their firm or they attend a workshop specific to the
subject.
I highly recommend this as a tool that all small business
and public practice accountants should own and refer
regularly to."
Richard McArtney FCPA
Bentleys Newcastle
A BUSINESS COACH
"How To Sell Your
Business by Lee Artis and Terence McDonald is a
brilliant resource for business owners and those who advise
them.
In very clear and no-nonsense fashion, it sets out the
framework for
any small business owner to follow in order to navigate
their way
through the sale of a business. With easy-to-follow
structure, the
book and the software combine to provide clear purpose and
known quantity when it comes to how much your business is
worth,
how to make it 'sale-ready' and even how to monitor the
business
numbers as you grow your business.
How To Sell Your Business is something that every business
owner should have and study and implement the practices
contained
within, no matter if they are considering selling the
business in the next
year, or have never thought about when they might sell. Far
better, if
one owns a business, for it to be worth as much as
possible. Not just
when it comes to selling ... but while we are the owner!
Being able to monitor the value of the business over time
and
see it increase in value over a period, is vital to
tracking that a
business is heading in the direction the owner wants and
needs.
This resource definitely helps business owners to do so.
Highly recommended to anyone serious about making the
most from the efforts they put into their business.
Lindy Asimus"
--------------------------------------------------------------
Lindy Asimus
Design Business Engineering
Mobile: 0403 36585
http://www.designbusinessengineering.com
http://www.linkedin.com/in/lindyasimus
A BUSINESS CONSULTANT
"My business partner
was quite negative about the idea of the bizsale kit and
went straight to the business valuation - now he’s hooked.
He’s even discovered you can value your shares. Normally he
is very hard to impress - he was blown away, great job. It
has applications for all types of business. It’s a
winner!"
Russ Cousins Business Owner - Business Consultant ."
A BUSINESS ACQUISITION PROFESSIONAL
"Congratulations, this
really is an excellent package. It made me realize the
importance of a proper valuation for all businesses no
matter the size. It’s just as important to have a café or
hair salon valued correctly as it is to have a large
business, it was very easy to use and highlighted some
important points that even I have overlooked. "
James Business Consultant and Acquisition Specialists
A BUSINESS OWNER
"The bizsalekit allows
the business owner to gain a better understanding of their
business and identify the true value in a very easy to
understand manner . With this excellent valuation tool and
the instruction manual which is well written and easy to
follow it will be a great aid for anyone that chooses to
sell their own business."
Peter Ellis business owner
A HOTEL BROKER
"Having read through
the book and used the tools, I must say I am very
impressed.The book answers all of the questions and more.
To my knowledge there’s nothing else like this available.
Great job! I would gladly recommend it to any business
owner."
Mark Longworth
Real Estate Agent and Hotel Broker
AN INTERNATIONAL FREIGHT FORWARDER & BUSINESS ADVOCATE
"Capitalizing on the
actual business value and professionally presenting your
business, either now or for a future sale is of critical
importance to all Businesses. The Bizsale Kit is a simple
and easy way for all business owners to begin positioning
their 'asset' even if you are only starting to consider
business sale as your exit strategy. It's a clear, concise
and easy to use business tool with strategies to maximize
the value of your business and identify the steps you can
undertake right now, to obtain the best price and best
processes in that important transaction.
I highly recommend Bizsale Kit to all business owners!"
Leigh Bryant
Director - Scorpion International Freight Services Pty Ltd.
Leigh Bryant is one of
the New South Wales Hunter Region's best known business
advocates. She currently sits on HEDC (Hunter Economic
Development Corporation), Hunter Export Centre Board, the
Newcastle University Foundation Board, is a Councillor of
the NSW Business Chamber and a of Councillor of Australian
Quarantine and Industry Consultative Committee.
A LAWYER
"An excellent book and
a very easy to use piece of business valuation software.
Many important practical legal aspects of a business sale
are covered in the book.
And it's right on the mark when it says - 'don't bring in
the lawyers too early!'"
John Barlow LLB - Property
Lawyer.
You're
getting all the answers and solutions you need ...... PLUS
MORE. Just imagine being able to get these answers
downloaded to you right away.
buy now using our secure payment
system WITH
IMMEDIATE DIGITAL DELIVERY
Even if you don't
intend to sell your business just yet, applying the
knowledge in this book will substantially improve your
businesses efficiency and profitability.
It just
makes good business sense to always have your business
'ready for sale'.
P.S. Don't forget,
you're getting everything you need to successfully prepare,
market, value and sell your own business with all the
information and tools you will need. In fact the bizsales
kit contains many techniques and methods that are used by
professional business brokers and valuers.The authors have
decades of experience as business agents and practicing
business valuers. So, if you want to sell your business for
the maximum profit without the high expense of such
external professionals then this is the opportunity you've
been waiting for.
about the
authors
Want some
more information?
"How
to Sell Your Own Business"- the table of
contents.
Cover page
Authors’ disclaimer & your legal rights
Table of Contents
About the authors
An accountant’s opinion of this e-book
Introduction
How to use this book
Chapter One –
The Decision to Sell Your Business
Why would you want to
sell?
The decision to sell
A wrong reason to sell your business
Can I sell my own business DIY?
How long will it take to sell my business?
Points to consider for a successful sale
When a business doesn’t sell
Chapter Two –
Valuing Your Business
The key drivers of
business value
Business risk factors – comprehensive list
Business risk factors – condensed list
The different methods of valuing a business
Valuation techniques
Some common business valuation mistakes
Practical small business valuation
Chapter Three –
Preparing Your Business For Sale
Getting organized
Is your business in a state of fitness?
Is your business ‘green’ (eco-sustainable)?
Check-List for preparing your business for sale
Confidentiality Agreements
The Information Memorandum
The Summarized Information Memorandum
Pre-inspection Check List
Buyer’s due diligence
Employees
Business planning
What advisers do you need?
What about tax?
Chapter Four –
Identifying & Managing Buyers
Some potential buyers
What do buyers want and look for?
So how are you going to market the business?
Designing your advertisement
Qualifying the buyers
Some questions to ask a prospect
Why some buyers don’t move ahead
Meeting the buyer at the business premises
Chapter Five – Offer and Acceptance
Offer and acceptance
Negotiating and closing the sale
Some useful things they teach in sales school
When to get the lawyers involved
Offers
Help the buyer to buy
Vendor finance
The Letter of Intent
Check list for the sales contract
Keeping the sale together
Buyer’s remorse
Seller’s remorse
Handing the business over
Change of ownership
Wrap Up
Appendices:
1. Sample valuation using included software
2. Business fitness assessment form
3. Preparation for sale checklist
4. Buyer inspection check-list
5. Buyer enquiry form
6. Glossary of business terms
-
buy bizsaleskit now using our secure
payment system WITH IMMEDIATE DIGITAL DELIVERY
An
excerpt from the manual
"Why
would you want to sell your business?
Here are some Common Reasons for a business owner to
consider selling their business:
(we suggest that you now tick the reasons that apply to
your own decision to sell.)
o
You may no longer have a passion for the business.
o
It’s becoming less rewarding and challenging.
o
It’s getting harder each day.
o
The business is outgrowing your skills and ability.
o
There are family or health reasons.
o
Your retirement age is approaching.
o
Another company has shown interest in the business as an
acquisition.
o
The business has reached its peak & would achieve a
premium price if sold now.
o
There is limited cash flow to fund future growth.
o
Emerging threats to the market are on the horizon.
o
A down turn in the economy is expected.
o
An owner passes away.
o
There are taxation advantages.
o
There are new and overwhelming regulations/legal
liabilities.
o
New opportunities are around that you’re keen to pursue.
o
To realise some capital.
o
The financial risk is now too high.
o
The desire to pass the business on to a family member.
o
A partner or shareholder wishes to leave the business.
o
You might feel the business and staff have better prospects
under a new ownership.
And/or
any other reasons important to you – write them down here:
o
………………………………………………………………………
o
………………………………………………………………………
Note - there may come a time later in the sales process
where you will find it useful to revisit your original
reasons for selling. We talk about ‘seller remorse’ later."
Another
excerpt from the manual
"Some useful things they teach in sales school
Some
people would regard what we are about to tell you here as
manipulative. They are probably right. However it is not
our role to pass judgement. Our aim is to assist business
vendors in as many ways as we can to achieve a fast sale at
the right price, and some of the human behavioural
knowledge and advice that follows might very well help
bring this about for them.
Identifying
and selling to different personality types
All buyers belong on this chart somewhere. The trick is to
identify where they fit and then sell to them in the most
effective way. They might not necessarily be on any
particular axis – rather they might lie somewhere in
between the axes. However, most people have a more dominant
personality characteristic. Please excuse the gender biased
terminology; Mr could equally be Mrs or Ms.
Mr
Results
– is a real ‘take charge guy’. He knows exactly what he
wants and doesn’t like to waste time on non-essentials. He
may have a project management or military background.
How to sell to him?
⎫
Let him feel that he is in full control.
⎫
Give him the information that he asks for and nothing else.
⎫
Don’t change the subject
⎫
Avoid idle conversational niceties
He will make fast decisions."
Yet
another excerpt from the manual
"Valuing
Your Business
Valuing a business can be very complex. In fact a business
can have more than just the one value. It depends entirely
on the buyer’s perspective.
For example, a business can have a different value to an
owner-operator buyer than to an investor buyer, or to a
competitor wishing to expand or to a supplier or customer
wishing to vertically integrate. Unfortunately, it can also
have quite a different value again to a liquidator!
The better professional business valuers take all of the
following factors into consideration when valuing a
business:
The key drivers of business value
• Margin – The greater the positive difference between all
business costs and sales, the more valuable is a business.
• Growth – A business that is growing has a higher value
than a business that is static or declining.
• Asset utilization – A business that uses the least amount
of assets and uses them efficiently is more valuable.
• Financial engineering - A business that actively seeks to
optimize its weighted average cost of capital (WACC - the
mix of equity & debt funding the business) and minimise
its working capital is more valuable.
• Relative business risk – A business that is comparatively
less risky when assessed against the following ‘business
risk factors’ is more valuable:
Business risk factors (the comprehensive list used for
valuing larger businesses)
1. The length of time the company has been in business
2. The length of time under current ownership.
3. Number of employees
4. The quality/appropriateness of the business location
5. Condition & quality of plant and equipment
6. The tenure and security of occupancy
7. Working capital needs to fund growth
8. Threat of debtor defaults
9. Business sales growth (past and future)
10. Future industry growth potential
11. Desirability of the business (is there a demand for
this type of business)
12. The management control systems in place
13. The documentation of systems, jobs, procedures,
policies
14. Customer base and customer retention
15. Level of competitor rivalry
16. Need for advertising
17. Geographical scope
18. Supplier power
19. Buyer power
20. Threat of new entrants
21. Threat of substitutes
22. Degree of market focus
23. Threat of litigation
24. Customer ownership
25. Government regulation
26. Owners’ working hours
27. Owner dependency
However, for smaller businesses a lesser number of risk
factors can be considered to arrive at an approximate
business valuation. (The small business valuation software
supplied with this e-book uses just these 10 risk
factors)."
ACT
NOW - It can take up to 12 months to get your business
ready for sale, so start right now!
The Manual - Almost 100 A4 pages crammed full of valuable
information for business sellers and their
accountants.
In fact, this manual contains many techniques and methods
that are used by professional business brokers. Why?
Because the authors have decades of experience between them
as business agents and certified practicing business
valuers. They reveal within this e-book much of their
expert knowledge in preparing businesses for sale,
marketing of businesses, and then bringing sales to
successful win-win results for both sellers and
buyers.

The Software - An easy to use program to calculate the
market and equity values of small businesses. Uses both the
Multiple of Future Maintainable Earnings Method and the
Owner's Discretionary Cash Flow Method. Earnings multiples
are derived from a 10 factor small business risk algorithm.
Values sole traders/partnerships and corporations. Software
is HTML based and runs on any web browser. - A 'must have'
tool for small business sellers and buyers and their
accountants,
--------------------
IMMEDIATE DIGITAL
DELIVERY
Buy now
We
wish you every success with your business sale!
![]()
If you are not quite ready
to buy the BIZSALESKIT right now - please download our free
e-book 'BUSINESS EXIT STRATEGY - THE TOP TEN TIPS'. It
contains a very condensed version of some of the major
topics contained in the complete manual.
click here to download the free e-book
now
Key words:return to top of page
businesses for
sale Sell your own business Business valuation Small
business sales value your business buy sell businesses sell
your business online DIY business sales businesses for sale
buy a business Business sales manual
